Chocolat Guérin-Boutron Chocolate Card French & Foreign Decorations Series
Chocolat Guérin-Boutron 公司巧克力卡法國與外國勳章系列
The Tonkin Expedition commemorative medal
(Sino-French War)
東京遠征(中法戰爭)紀念章
France/法國
The Imperial Order of the Double Dragon
大清御賜雙龍寶星
China/中國
The Royal Order of the Sword
皇家寶劍勳章
Sweden/瑞典
The Order of Charles III
查理三世勳章
Spain/西班牙
The Order of Saint Stanislaus
聖斯坦尼斯瓦夫勳章
Russia/俄羅斯帝國
The Order of the Dannebrog
丹麥國旗勳章
Denmark/丹麥
The Imperial Order of the Iron Crown
鐵王冠勳章
Austria/奧地利
The Order of Saints Maurice and Lazarus
聖莫里斯及拉撒路勳章
Italy/義大利
The Royal Victorian Order
維多利亞十字勳章
United Kingdom/英國
Taiping Bao Xing Medal
獎武功牌
(太平天國之亂)
China/中國
The Imperial Order of the Dragon of Annam
大南龍星
Vietnam/越南
The Royal Order of Cambodia
柬埔寨王家勳章
Cambodia/柬埔寨
Item number: C5(C29), C12(C13), C14, C15, C16, C18, C19, C20, C21, C24(C30), C26, C27
Year: AD 1900-1920
Size: 64 x 105, 64 x 104, 64 x 103, 64 x 104, 64 x 103, 64 x 104, 64 x 104, 64 x 104,64 x 04, 64 x 103, 64 x 104, 64 x 103 mm
Provenance: Private Collector, France, 2022
This series comprises chocolate trade cards introduced by the French brand Guérin-Boutron. Trade cards were a prevalent promotional tool, particularly from the late 19th to early 20th centuries. These cards typically feature advertisements, illustrations, or images related to the company’s products, aiming to promote goods and enhance brand recognition.
Established in Paris, France, in AD 1775, Guérin-Boutron was a luxury brand renowned for its vanilla chocolate (and solubia chocolate), receiving gold awards at the 1889 and 1900 World Expositions. Notably, this information is also included on the reverse side of these trade cards.
Guérin-Boutron was an early adopter of color lithographic images on chocolate products, often portraying historical or popular scenes, released in smaller series.
This particular series consists of 84 trade cards depicting various historical illustrations on the obverse side, with the medal names and styles on the left.
The reverse side of each card provides historical information, including the addresses of the company’s production facilities and two retail stores in Paris. Additionally, various promotional brand slogans are featured at the bottom.
物件編號: C5(C29), C12(C13), C14, C15, C16, C18, C19, C20, C21, C24(C30), C26, C27
年代: 公元 1900-1920 年
尺寸: 64 x 105, 64 x 104, 64 x 103, 64 x 104, 64 x 103, 64 x 104, 64 x 104, 64 x 104,64 x 04, 64 x 103, 64 x 104, 64 x 103 mm
來源: 法國私人收藏 2022
此系列為法國品牌 Guérin-Boutron 推出的巧克力貿易卡，貿易卡是一種常見的宣傳手段，特別是在19世紀末至20世紀初的時期。這些卡片通常帶有廣告、插畫或與公司產品相關的圖像，用於促進商品和提高品牌知名度。
Guérin-Boutron 是一個於公元1775年在法國巴黎創立的奢侈品牌，該品牌以香草巧克力(和solubia巧克力)聞名，該品牌在公元1889年和公元1900年獲得世界博覽會金獎(此資訊亦備標註在其貿易卡背面)。
Guérin-Boutron 早於其他在巧克力產品上貼上彩色平版印刷圖像，常見的內容有代表歷史或大眾想像中的人物。這些圖像以較小巧的系列形式發布。
此為84枚法國與外國獎章的系列貿易卡，正面繪製各式歷史插圖，左側為獎章名稱與樣式，背面標示了每張貿易卡的歷史資訊，下方則為該公司的生產工廠與在巴黎的兩間零售店的地址，以及各種宣傳品牌的廣告標語。
更多相關訊息請參考:
https://hub.brussels/en/success-stories/maison-chocolat-guerin-boutron/
https://numistoria.com/en/chocolate/5828-chocolat-guerin-boutron.html
